Pho 75 is a small family-owned business located in the north-western suburbs of Adelaide. It is tucked inside the Seng Heng shopping complex, which makes it easy to miss. 

The restaurant specialises in traditional Vietnamese beef noodle soup and that is the core of their business. 

This rebranding project included a complete overhaul of the brand's visual identity. This encompassed a variety of assets, including a new menu design, updated business cards, and a b-roll promotional video.

Spring and Summer, 2020