Botanica West sought my expertise to enhance their social media presence, with a focus on creating more visually appealing content that would increase their Instagram following and drive traffic to their physical store for purchase.

By carefully curating content and crafting thoughtful captions, I was able to expand Botanica West's reach and generate higher levels of engagement across its social media channels.

Additional marketing strategies were also explored to further grow Botanica West's audience and sales. We ran a Mother’s Day giveaway on Instagram and saw a 2457% increase in overall content interaction. We also reached over 2000 accounts organically throughout the duration of the giveaway alone.

Early Summer, 2023